Interroll will take over the business activities from its licensee partner, Conveyor Solutions Australia, to better exploit business opportunities in the storage products market.
Effective 1 January 2011, the merger is designed to increase market share in Australia.
Conveyor Solutions Australia’s activities will be merged with Interroll’s existing storage products business.
The move will reportedly strengthen and more closely align Interroll Australia’s future organisational structure to Interroll’s global strategy by becoming more customer focused as opposed to product driven combined with a selling strategy of offering a full product portfolio to all customer groups.
According to the companies, the change will bring about a significant increase in customer benefits, with Interroll solutions for material handling being offered to system integrators, original equipment manufacturers, and distributors from a single point of contact.
As franchise partner from 1995 to 2010, Conveyor Solutions Australia Pty. Ltd. (CSA), an affiliate of The Anthony Group, promoted and developed Interroll’s drives and rollers product range in the Australian market. CSA generated a turnover of approximately CHF4m in 2009.
The license agreement between Interroll and its Australian partner will end on 31 December 2010.
Under the new scheme, Interroll will distribute the complete range of products and solutions through its Melbourne-based company, Interroll Australia Pty. Ltd.
This product range covers key products and sub-systems for growth markets including food and beverage processing, production and distribution, the CEP industry (courier, express, postal/parcel), general warehousing and distribution, airport handling and many other industries.