Google’s self-driving car in action [video]

Google's self-driving car has been making headlines since its announcement in 2010, and most of the time discussion of the prototype vehicle centres around its game-changing technology.

But while this vehicle may revolutionise the automotive industry, the impact it might have on individual lives is often overlooked.

In this video Google officials join 'Steve,' who has lost 95 per cent of his vision, on a drive around town, and show off the potential this technology has for improving the quality of life for everyday people.

It's a moving reminder of the endgame of all developers and manufacturers, and shows just how important it is to support new developments in any industry.