META has launched an Australian Made Clothing Hub,
coinciding with Melbourne Spring Fashion Week and aiming to increase the amount of locally-made clothing sold within the country.
The announcement made today partners META with
the Council of Textile and Fashion Industries of Australia.
There are 11 major participants in the hub, including Nobody Denim, RMIT, Lisa Barron, and LM
“We need to work collaboratively and think outside the
square to identify the opportunities and resources that are available if we are
to compete with international retail and manufacturing giants,” said Nobody Denim’s co-founder John Condilis.
META’s managing director Zoran Angelkovski said that clothing sales in
Australian totalled $13 billion annually, and the hub would aim to increase
local manufacturers’ contribution to this by another three per cent, or $390
“The Australian clothing industry
needs to sufficiently understand the value proposition of Australian designed
and made clothing, and ensure that an efficient local supply chain is made
available – including the link to the customer,” said Angelkovski in a
The announcement follows similar
collaborative hub announcements, linking industry representatives and research
organisations, made this year in sectors including commercial aerospace, carbon fibre,
and sports technology.