Akubra wins promotional industry award

Brothers Danny and Dorry Kordahi of DKM Blue have won the Gold Award at this year’s APPA Awards for Promotional Excellence for their range of Akubra luggage and accessories.

DKM Blue negotiated an international licensing deal with iconic Australian hat-maker Akubra last year, which led to the creation of a range of luggage and accessories. They plan to expand the current 50 retailers to over 200 stockists in the near future.

Speaking from his office in Camperdown, Danny Kordahi said, “Creating this range of luxury items was something we did with great care and excitement.

“Akubra is such an iconic and beloved brand that we knew that the products had to be incredibly high quality.

“We were honoured to receive the APPA award as it validates all our hard work and inspires us to continue to develop new goods which enhance and expand the Akubra range.”

Akubra has been making hats since in Australia since 1874. When announcing the luggage and accessory deal with DKM Blue last year, Managing Director Stephen Keir said the company intended to continue making hats into the future and saw the move into other products as a way of strengthening the company and brand.

The APPA Awards recognize individuals and companies in the Promotional Industry who have excelled during the year.

Leave a Reply