Ai Group establishes ETIM International Australia and New Zealand


Ai Group has announced that it has been licensed to establish a chapter of ETIM International for Australia and New Zealand. It is an international standard for the classification of technical product data. 

The E commerce/B2B based ETIM Technical Information Model is used by global manufacturers, distributors and end-users doing business in dozens of countries to help them make better informed decisions on the best products for specific applications. 

The model and related product information also gives specifiers greater confidence that the products specified will be fit for their intended purpose. 

Developed in Europe, ETIM was established to meet growing demands for a clear, discerning information structure for technical products. Initially developed for the electro-technical sector, ETIM has steadily expanded its activities to different construction industry sectors such as plumbing, HVAC and general building products, and is implemented in countries including the UK and North America. 

Introducing ETIM into the construction supply chains of Australia and New Zealand will significantly enhance the supply of building and construction products, Ai Group chief executive Innes Willox said. 

“We at Ai Group have been pursuing the digitisation of industries for some time now and we are particularly pleased to be given the opportunity to operate a chapter of ETIM for Australia and New Zealand,” he said. 

“ETIM will make it much easier for the construction industry to identify and then specify the best products for construction activities and will save v, distributors and contractors significant time and cost.” 

The chapter will be managed by Lindsay Le Compte, Ai Group’s general manager (Construction and Infrastructure) and head of Ai Group’s Construction Supply Chain Council. It will commence with the classification of products in the electro-technical sector. 

“Ai Group has already secured the support of major local and international electrical product manufacturers and distributors, and we expect the chapter membership to grow significantly as the ETIM model is rolled out across the industry and its product lines,” Le Compte said. 

“Implementation of the ETIM model will also assist local manufacturers seeking access to export markets, as the model will enable them to provide technical data relating to their products in a common, internationally recognised format and in many different languages across key world markets. 

Benefits for the industry will be expected in meeting product assurance and compliance responsibilities, by linking the ETIM model to International and Australian Standards. 

“We will talk with regulators to examine how ETIM may assist with their product registration, surveillance and check testing activities,” Le Compte said. 

“Importantly, user access to product technical information prepared for product lines using the ETIM model will be free.” 

Australian manufacturer and distributor NHP Electrical Engineering Products’ chief executive Stephen Coop praised Ai Group for its vision and support of the industry. 

“The general use in Australia and New Zealand of international data models like ETIM is the way of the future for our industry and we congratulate Ai Group for taking this initiative which has our full support,” Coop said. 

Work is currently underway to expand the ETIM chapter to plumbing and HVAC products followed by general building products.