Manufacturing News

Holden pursues US police market

Holden is seeking a slice of the lucrative US market for police cars, pitching a custom-built car that could be patrolling American streets by 2011.

The Australian-built Chevrolet Caprice Police Patrol Vehicle is based on the Holden Commodore and Caprice models, currently used by Australian police fleets.

Holden’s Police Patrol Vehicle will be considered by US police and emergency services departments in next year’s round of orders.

Chevrolet executives revealed the car at the recent International Association of Chiefs of Police convention in Denver, Colorado.

Speaking from Detroit, where he is leading an automotive delegation, Industry Minister Kim Carr has welcomed the news.

“The law enforcement market in the United States is huge, with annual sales of around 80,000 vehicles a year. Even a small proportion of the total could translate to a significant boost to Holden’s export sales,” Senator Carr said

“But we understand the competition will be very tough, as will be the procurement regime. We wish GMH the best in pursuing this deal.

“Due to no fault of its own, the G8 program had to be suspended when General Motors in the US went into bankruptcy. Now the Caprice has the opportunity to build on the excellent reputation the G8 had developed in the US.”

The Denver show also featured a display by Australia’s National Safety Agency (NSA), which has developed state-of-the-art technology which can be integrated into law enforcement vehicles based on the Holden Commodore and Caprice.

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