Food and beverage manufacturing, Manufacturing News

Fortress Dynamic acquires Oceania food safety specialist

Global food safety, contaminant detection and checkweighing machine manufacturer Fortress Technology today announces that it has acquired Dynamic Inspection located in New Zealand. Creating the company’s fourth global manufacturing site.

Founded in 1998, Dynamic Inspection remains the only manufacturer of in-line food grade metal detectors in New Zealand.  With an unmatched performance safeguarding dairy and food processing lines throughout Oceania and neighbouring APAC countries, Dynamic has been affiliated to Fortress since the Canadian firm’s inception 27 years ago. The two companies share decades of design and application experience.

MERGER OF MINDS AND MARKETS

By formalising this longstanding alliance and transferring ownership to Fortress, customers will benefit from both companies’ respective and innovative expertise. In turn this will help to strengthen and advance food safety culture as a whole. “Dynamic Inspection has always been aligned with maintaining quality and putting every customer’s needs first,” attests Eric Garr, Regional Sales Manager at Fortress Technology.

Dynamic Inspection Limited was established 25 years ago to supply locally-manufactured metal detection systems. With founders Bob Philpott and Steve Atkins retiring, the acquisition by Fortress guarantees food safety service and support continuity for countless customers.

Incumbent general manager Bob reflects: “Dynamic Inspection has earned an unequalled reputation for manufacturing the highest quality, most reliable and technically superior inspection products based on Fortress Technology’s ‘Never Obsolete’ metal detection technology platforms. All backed by an expert New Zealand-based service and support team.”

Meeting in another metal detection circle over 40 years ago, little did the Fortress CEO and founder Steve Gidman and Bob Philpott realise how rapidly their mutual interest would evolve and disrupt the food safety market.

“Seeing our relationship move to this next level and cementing our global reputation in this specialized sphere of expertise is really satisfying,” adds Dynamic Inspection co-founder Steve Atkins.

Reminiscent of Fortress’s pledge to customers, Dynamic Inspection adopts the same approach when engineering, installing and servicing food inspection solutions across Oceania and APAC. “From small to large food, healthcare and consumer goods manufacturers, we form long-lasting partnerships through our guarantee of delivering reliable, easy-to-operate, high-performance inspection products,” highlights Bob.

PUTTING CUSTOMER CONTINUITY FIRST

Citing the clear natural synergy between the two companies, Eric confirms that as with every Fortress location globally, good customer support has been the backbone of Dynamic’s success and growth.

“The transition to Fortress now enables us to recruit more experts and expand our manufacturing hub in New Zealand, as well as our business reach. Exciting new products and services will follow,” adds Bob.

Having integrated Fortress metal detector technology from their inception, the Dynamic Inspection team is already equipped with a comprehensive understanding of the equipment, software features and approach to harmonising global food safety.

A major benefit of this acquisition will be the improved level of support Fortress can provide to existing and future customers, distributors and agents. Having a manufacturing facility in close proximity to customers presents endless benefits; prompt delivery, transport cost savings and faster access to service support. “Supplying and servicing markets locally is always the best approach,” states Eric.

Eric expands: “Continuous support of our customers is integral to our service. It is the reason we have been able to expand our market share and simultaneously maintain long-lasting customer relationships.”

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