Manufacturing News

Belden establishes new automation division

Belden Australia has created a new division that will provide greater support for distributors of its Hirschmann Automation and Control GmbH and Lumberg Automation brands.

European-based Hirschmann and Lumberg are world leaders in the field of industrial automation technology, both companies joining the Belden group in 2007.

Adam Callender will head up the new Belden Automation division, which is now part of Belden’s South Pacific business based in Australia.

“With locally trained staff and comprehensive and knowledgeable support from these well known global entities, we will be able to better service Australian and New Zealand customers,” Callender said.

“Local distributors, Soanar, Daanet and Balluff-Leuze will continue to deliver industrial automation solutions to engineers who want intelligent networking of control systems for industries as diverse as food processing, automotive and materials handling and assembly.

“Hirschmann and Lumberg products are a great complement to Belden’s offering,” said Callender.

“With these three brands coming together, businesses now have access to a highly specialised product portfolio that delivers the signal transmission tools needed at the information, control and field levels.”

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