Results of research commissioned by Australian Made, Australian Grown (AMAG) shows its logo has a positive impact on the export sales of products displaying the mark.
The Australian Made, Australian Grown (AMAG) Campaign has welcomed the Government's announcement regarding Brand Australia and its commitment to invest $20m to build a powerful global brand for Australia.
Research commissioned by the Australian Made, Australian Grown (AMAG) Campaign has found that AMAG licensees are keen exporters, with 44% of all licensees currently active in export markets and another 16% intending to start exporting within the next 12 months.